Social Media Design

Stop the scroll. Stay on brand.

Social templates, campaigns and profile designs that look like you on every platform, and make it easy for your team to post consistently.

Social media moves fast, and that’s exactly why consistency matters. When every post looks like you, people recognize you before they read your name. We design social systems that make that easy, week after week.

What is social media design?

Recognizable at a glance.

Social media design covers the visual side of your social presence: profile images and covers, post and story templates, campaign graphics, ads and short video graphics. Done well, it turns a feed into a consistent, recognizable brand.

We design social systems as part of a brand, so your feed matches your website and everything else. For Roamr we designed Instagram templates alongside the brand; for COVRD Apparel, posts built around their monogram.

Want content too? See content creation.

Roamr Instagram profile and social post templates including quote and #featurefriday posts
Roamr Instagram templates.
Red COVRD Apparel social post with the CA monogram and a confidence quote in serif type
COVRD Apparel social post.
Phone showing the COVRD Apparel Instagram feed with the Soft as a feather post and a lifestyle post below
COVRD Apparel Instagram feed.
StallionCompare Instagram profile on a phone beside social posts: 100 Stallions, VS Goodall In Blue and Heterozygous
StallionCompare social posts.

What we design.

Everything your feed needs.

Profile & cover designProfile images, covers and highlights for every platform.
Post & story templatesEditable templates your team can use every week.
Campaign graphicsLaunches, promotions and events designed to stand out.
Social adsAd creative sized and designed for each platform.
Motion graphicsSimple animations and video graphics for reels and stories.
Social style guideRules for colour, type, photography and tone online.

Let’s make your feed unmistakably yours.

Envy Design Co. social content: a phone showing the feed, a Fat Cat Cookie Co. post and a scheduled Moodboard Monday caption

How we design your feed.

A system first, then the posts.

  1. 01
    Review

    Platform Review

    We look at where you post, what works and what doesn’t. Each platform has its own formats, habits and audience, so we review your current feeds and engagement to see what’s landing and what’s being scrolled past.

    This gives us an honest starting point for your social media design. We’ll spot what to keep, what to drop and where a more consistent look could help your brand stand out in a crowded feed.

    Man holding up a phone showing the Envy Design Co. Instagram feed on a city street
  2. 02
    System

    Visual System

    We design the look: layouts, type, colour and photography. The goal is a feed that’s instantly recognizable as yours, even when someone is scrolling at full speed with one thumb.

    A strong visual system ties your social media to the rest of your brand while leaving room for variety, so posts never feel like reruns. Once the look is approved, we turn it into templates your team can use every day.

    COVRD Apparel logo in white serif over a photo of a woman in a straw hat and linen dress by the sea
  3. 03
    Templates

    Templates

    We build editable templates for posts, stories and ads, sized correctly for each platform. Your team can drop in new photos and text without design skills and without worrying about breaking the layout.

    Templates make posting faster and keep your feed consistent, even when several people are creating content. With them in place, your team can post with confidence, and we’re free to help with the bigger moments.

    Full-page capture of the Infinite Motorsports home page with Track Days and Road Trips sections
  4. 04
    Launch

    Campaigns & Support

    We design campaigns and refresh templates as you grow. Product launches, seasonal promotions and events often call for more than your everyday posts, and we create social graphics built for those moments.

    As your brand and goals evolve, we keep your social media templates fresh so the feed never starts feeling tired. You get ongoing support from people who already know your brand well, without having to re-explain it every time.

    Envy Design Co. Instagram post launching the Lateral Kindness brand beside a campaign calendar of scheduled posts

Social that looks like you.

Your feed is often the first place people meet your brand, so it should look like you. We design profiles, templates and campaign graphics that match your website and everything else, and make it easy for your team to post consistently without starting from a blank canvas every week.

Brand-led

Your feed matches your website and everything else. Colours, type and photo style carry across, so someone who finds you on social recognizes you the moment they land on your site.

Easy to use

Templates your team can update in minutes. We set them up in the tools your team already uses, so posting regularly doesn’t depend on a designer being available.

Platform-smart

Sized and designed for each platform. Instagram, LinkedIn, Facebook and stories each have their own dimensions and quirks, and every template is set up to look right on each one.

Campaign-ready

Launch graphics that get attention. For a product release, event or promotion, we create a coordinated set of posts, stories and ads that tell one story across every channel.

We’ve earned some good company. Recognize anyone?

  • Deloitte
  • Zillow
  • SmartCentres
  • Visa
  • Vital Proteins
  • Johnson & Johnson
  • Mary Kay
  • Bally
  • Thumbtack
  • Quiznos
1000+projects for 200+ clients
44+awards received
5.0rating on Clutch
#1ranked in Canada

Beyond their technical expertise, what truly stood out was how personally invested the team was in our success. They took the time to understand our business priorities and consistently aligned their work to meet those objectives.

Suzanne CoblentzSuzanne CoblentzChief Marketing Officer, Trust Insurance

We had an incredibly short and aggressive timeline that Envy Design Co. met, delivering an incredible website. After the websites were launched, leads continued to come in.

Alexandra FrickerAlexandra FrickerVP Marketing, Right Time Group of Companies

Their communication, attention to detail, and commitment to measurable outcomes made them feel like genuine partners rather than just a vendor. They are terrific.

Jane KennyJane KennyExecutive Director, Rosalie Hall

Ready to build something worth envying?

Tell us a bit about your goals and we’ll be in touch as soon as we’re able to explore how we can help bring your vision to life.

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What do you need help with?

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Frequently asked questions.

Which platforms do you design for?

Instagram, LinkedIn, Facebook, TikTok, YouTube and others. We size and design for each platform.

Each social media platform has its own formats, audiences and habits. A LinkedIn post for a professional audience feels different from an Instagram story or a YouTube thumbnail, and they all have different sizes. Our social media design work adapts your brand to each one while keeping it recognizable, so followers know it's you before they read your name. We design feed posts, stories, carousels, cover images, profile graphics and ads, and we think about how each will look on a small phone screen while someone scrolls.

Can we edit the templates ourselves?

Yes. We build templates in tools your team already uses, such as Canva or Adobe, so you can post on brand without us.

Social media templates are one of the most practical things we design. We create a set of layouts for your common post types, like announcements, quotes, tips, events or product features, with your fonts, colours and graphic style built in. Your team can then swap in new text and photos quickly while everything stays consistent. We set templates up so the important elements are hard to break, and we can walk your team through how to use them. It's a great way to keep posting regularly without waiting on a designer.

Do you manage social media accounts?

We focus on design and content. We can recommend partners for posting and community management.

Our role is to make your social media look and sound like your brand, through post designs, templates, campaign graphics and ad creative. Day-to-day posting, scheduling, responding to comments and managing communities is a different kind of work, and we'd rather point you to people who specialize in it than do it halfway. Many clients handle posting in-house using templates we create. If you'd like outside help, we're happy to recommend partners and work alongside them so the design stays consistent.

Do you create social ads?

Yes. We design ad creative for each platform and format.

Social media ads need to grab attention quickly, communicate one clear message and look good in whatever format the platform demands, from square feed ads to vertical stories. We design ad creative that fits your brand and campaign goals, and we can create multiple variations so you can test what works best. We also follow each platform's guidelines on text, sizing and safe zones so nothing gets cropped awkwardly. If you're working with a media buyer or agency, we'll deliver files to their specs and coordinate with them.

How much does social media design cost?

It depends on the number of templates and campaigns. We quote every project individually.

A small set of social media templates for everyday posts is a different scope from a full campaign with many ad variations across several platforms. Other factors include whether you need content or copywriting, how many sizes and formats are required and whether it's a one-time project or ongoing work. Templates are often the most cost-effective option, since your team can reuse them for months. Tell us about your platforms and goals, and we'll send a clear quote for your social media design.

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